Many non-designers believe that they're unable to create visually pleasing websites because they didn't go to art school, or that they lack creative flair. There are certain design maxims and techniques anyone can learn and apply to ensure that their website is not only functional, but sexy too. No art school required. Whether you want to improve the look of an ordinary website or learn a new set of skills, The Principles of Beautiful Web Design will teach you good design fundamentals, ensuring that you avoid making any rookie mistakes.

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